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  • Marketing

    Building a Brand That Sticks

    Zim Ugoshukwu, Founder of Travel Noire

    The Cult of Content Marketing

    Monica Norton, Senior Director of Content & Event Marketing at Zendesk

    What's Working: Madison Reed's Unconventional Approach to Beauty

    True, April 17, 2018
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  • EQ

    Creating Online Communities (Without Forcing It)

    Madeline Kolbe Saltzman, March 30, 2021

    Building Trust One Conversation at a Time

    Sarah Noll Wilson, Chief Edge Officer at Sarah Noll Wilson, Inc.

    A Guide for Giving Better Feedback

    Rohit Sharma, May 8, 2017
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  • Design

    Design Thinking: An Immersive Crash Course

    Julie Stanford, Principal at Sliced Bread Design

    Measure What Matters: Crafting UX Success Metrics

    Kate Rutter, Principal of Intelleto

    How to Build a World-Class Design Team: Strategies & Perspectives From the Field

    Daniela Jorge, VP of Global Design at PayPal
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  • Sales

    Does Direct Mail Still Work? True's Sales Advisor Weighs In

    Lars Nilsson, August 1, 2019

    Simplifying Sales Predictability

    J. Ryan Williams, Founder of SalesCollider

    Building an Enterprise Sales Team From the Ground Up

    Hans Robertson, Meraki
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  • Leadership

    What Founders Have Learned a Year Into Remote Work

    True Team, January 27, 2021

    The Perfect Startup

    Toni Schneider, June 11, 2018

    Developing a Continuous Feedback Loop

    Sachin Rekhi, Founder and CEO of Notejoy
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  • People Ops

    Best Practices for Distributed Teams: Automattic Shares All

    Madeline Kolbe Saltzman, March 13, 2020

    Trash the Old Recruiting Playbook: How to Build a World-Class Team of the Future

    Jennifer Kim, Former Head of People at Lever

    Scaling a Mission-Aligned Team at Handshake

    True, June 26, 2018
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  • PR & Comms

    How to Tell Your Story: A Simple Framework for Startups

    Om Malik, October 29, 2019

    Positioning & Messaging: Traps and Best Practices

    Martina Lauchengco, Partner at SV Product Group

    Every Startup Has a Story

    Lesley Gold, Founder & CEO of SutherlandGold
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  • Engineering

    When, Who & How: Hiring an Engineering Team

    Phil Freo, Head of Product & Engineering at Close.io

    3 Secrets for Shipping Faster

    McKay Thomas, Co-founder & CEO at First Opinion

    API Strategy 101: Running Your Business Inside Out

    Steve Willmott, 3scale
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  • Culture

    Building a Culture That Attracts Customers and Employees

    David Vik, Zappos

    Accelerating Growth by Leveraging Your Organization's Culture

    Jennifer Chatman, UC Berkeley

    Scaling Company Culture

    Lynne Waldera, InMomentum and Amanda McPherson, Linux Foundation
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  • Scaling

    Building Systems to Scale

    Karan Singh, Systems & Sales Strategy Leader of Cloudera

    Unicorn Growth Secrets

    William Macaitis, Former CMO at Slack and Zendesk

    Growing Your Team Inclusively for Scale

    Madeline Kolbe Saltzman, Head of People & Talent at Handshake
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  • Community

    Building a Successful Community Team

    Cindy Au, Kickstarter

    Building and Nourishing Your Community Through Social Channels

    Willo O'Brien, Stitch Labs

    Turning Your Haters Into Superfans

    Laura Gluhanich & Fiona Tang, Signal Camp
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  • Big Picture

    Important Attributes of Modern Consumer Brands

    Adam D'Augelli, November 25, 2019

    Tactical Advice for Better Board Meetings

    Jon Callaghan, November 1, 2017

    Fundamental Drivers in Negotiation

    David Johnson, Stanford Law School
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