True Growth

It is with great pleasure that we announce the additition of Tony Conrad to the True team. Tony has been a very close friend of the firm since our inception, and he has been a valued friend and trusted advisor to all of us at True and to many of our portfolio company Founders.

Tony joins us as a Venture Partner, and he brings a wealth of consumer marketing and entrepreneurial experience to our team. Tony is currently the CEO of Sphere, a True investment, and a leading company connecting traditional media with the blogosphere. Prior to Sphere, Tony was an EIR with Phil Black and John Burke at Blacksmith Capital, and, before that, he was a Partner at VSP. While at VSP, Tony led the firm’s investment in Oddpost, where he backed CEO Toni Schneider (also now with True) and co-invested with Phil Black. Tony is also on the Board of Automattic, a True investment. Prior to starting his VC career, Tony was Director of Mergers and Acquisitions with Groupe Danone, a leading global consumer packaged goods company.

Those who spend time with Tony quickly appreciate his deep product understanding, clear vision for the future of social media, and creativity. We love Tony because of his empathy for the entrepreneur (he is one, after all), his uncanny ability to connect interesting people together, and his upbeat, can-do view of the world. He also has an unforgetable laugh and sharp sense of humor.

We’ve known TC for a long time, and we’re thrilled to officially add him the True team.

See his official bio here.